50 Bu Interview Questions and Answers | HR, Technical & Aptitude Prep

Ques:- How does SEOmoz (Moz) typically get clients and market themselves?

Asked In :- doodleblue, Digite Infotech, Online vape shop, Ratehub, Simplilearn Solutions, Lenskart Solutions, Collegedunia, Monjin, Iprimed Education Solutions, NoBroker,

Right Answer:

Moz attracts clients mainly through content marketing and building industry authority. They create high-quality SEO tools, publish valuable blogs, guides, and research that draw organic traffic. Moz also hosts webinars, offers free trials, and engages in social media to build trust and community. This inbound marketing approach helps them reach and convert customers who want to improve their SEO.

✅ Key Marketing Strategies Moz Uses:

Publishing expert SEO content regularly
Offering free SEO tools and trials
Building a strong, engaged online community
Speaking at industry events and webinars
Email marketing with helpful tips and updates

Want tips on marketing your own SEO or digital service business?

SEO

Ques:- What role Article Submission Services play in ranking of your website ?

Asked In :- iB Arts Pvt. ltd, INNOART TECHNOLOGIES, Bharat Matrimony, Siam Computing, Salesforce Marketing Cloud, VassarLabs, Eunimart, WarnerMedia, Baggout, iLeap,

Right Answer:
Article submission services can help improve your website's ranking by generating backlinks, increasing visibility, and driving traffic. However, their effectiveness depends on the quality of the articles and the authority of the submission sites.

SEO

Ques:- Tell me about IBM culture?

Asked In :- LenDenClub, New Vision Info Tech, Mundrisoft Solutions LLP, FABHOST WEB SOLUTIONS, ESAF Small Finance Bank, G-Cube, Pin Click, TSS Consultancy, AM InfoWeb, Bewakoof Brands,

Right Answer:
IBM's culture emphasizes innovation, collaboration, and diversity. It values integrity, respect for individuals, and a commitment to customer success, fostering an environment where employees are encouraged to think creatively and work together to solve complex problems.

SEO

Ques:- Is HTML is Case Sensitive Language or Case Insensitive

Asked In :- WebDirekt India, Berger Paints, Junior Assistant, Text Mercato, Rocket Marketing Group, Vox Media, AdultWork, AllOptions, Netstratum, MamaEarth,

Right Answer:
HTML is a case-insensitive language.

SEO

Ques:- How Google cloud platform increases the importance of virtual server?

Asked In :- Hummingbird Web Solutions, G-Cube, Hyperlink Infosystem, Multidots Solutions, Havas Media, Text Mercato, MoEngage, eBay Classifieds, Ulearn, Property Guru (India),

Right Answer:
Google Cloud Platform (GCP) increases the importance of virtual servers by providing scalable, flexible, and cost-effective infrastructure that allows businesses to deploy applications quickly, manage resources efficiently, and leverage advanced features like machine learning and data analytics.

Social Media Marketing

Ques:- How do you define your target audience on social media

Asked In :- doodleblue, MAHINDRA HOLIDAYS AND RESORTS INDIA LIMITED, Dailyhunt, Zen Corp Techno Solutions, IGP, Conde Nast, Schbang Digital Solutions, Novel Office, End Clothing, Monjin,

Social Media Marketing

Ques:- What is social listening and why is it important

Asked In :- iB Arts Pvt. ltd, INMORPHIS SERVICES, MAHINDRA HOLIDAYS AND RESORTS INDIA LIMITED, Dailyhunt, Verticurl Marketing, Befree, Zen Corp Techno Solutions, ET Media Labs, Novel Office, End Clothing,

Social Media Marketing

Ques:- How do you create a successful social media strategy

Asked In :- GOQii Technologies, INMORPHIS SERVICES, MAHINDRA HOLIDAYS AND RESORTS INDIA LIMITED, Verticurl Marketing, Bharat Matrimony, IGP, ET Media Labs, Bobble App-Startup, ESAF Small Finance Bank, G-Cube,

Social Media Marketing

Ques:- What is the difference between organic and paid social media

Asked In :- CHIPSY, AR Rahman Foundation, IGP, Miss India, Talencia LLC, Conde Nast, ET Media Labs, Salesforce Marketing Cloud, Viacom 18, Operative Media,

Social Media Marketing

Ques:- How do you increase followers and engagement organically

Asked In :- Walstar Technologies, INMORPHIS SERVICES, doodleblue, Zen Corp Techno Solutions, Prakriti, RBM, Ferns N Petals, ESAF Small Finance Bank, Collegedunia, Nabler Web Solutions,

Web Development

Ques:- What is responsive design and how do you implement it

Asked In :- Addweb solutions, Aakit Technologies, Born Commerce, Namecheap Web Services, TNQ Technologies, Walstar Technologies, LiteBreeze Infotech, TRICON INFOTECH PVT, Happiest Minds Technologies Pvt., Spark Infosys,

Right Answer:
Responsive design is an approach to web development that ensures a website looks and functions well on various devices and screen sizes. It is implemented using flexible grid layouts, fluid images, and CSS media queries to adapt the layout and content based on the device's screen size and orientation.

Web Development

Ques:- What are event bubbling and event delegation in JavaScript

Asked In :- DREAMORBIT SOFTECH PVT, Queppelin Technology Solutions, Hummingbird Web Solutions, Priya Softweb Solutions, Dhruvsoft Services, Walstar Technologies, QuickXpert Infotech, Recodem, Novalnet e-Solutions, Happiest Minds Technologies Pvt.,

Right Answer:
Event bubbling is a JavaScript event propagation method where an event starts from the target element and bubbles up to its ancestors in the DOM hierarchy. Event delegation is a technique that involves attaching a single event listener to a parent element to manage events for multiple child elements, leveraging event bubbling to handle events efficiently.

Web Development

Ques:- What are semantic HTML elements and why are they important

Asked In :- Walkover Web Solutions, Codiant Software Technologies, QuickXpert Infotech, Sun Technology Integrators, Webvillee Technology, SWYM, Fission Infotech, Keyideas Infotech, CodeClouds IT Solutions, infobell IT solutions,

Right Answer:
Semantic HTML elements are tags that clearly describe their meaning in a human- and machine-readable way, such as `<header>`, `<article>`, `<footer>`, and `<section>`. They are important because they improve accessibility, enhance SEO, and make the structure of the web page clearer for developers and browsers.

Web Development

Ques:- What are some popular frontend frameworks and libraries

Asked In :- Unyscape Infocom Pvt. Ltd., Medvarsity Online, Ziffity Solutions, Hummingbird Web Solutions, Aakit Technologies, Fortunesoft IT Innovations, Codiant Software Technologies, CakeSoft Technologies, Radicle Software, Novalnet e-Solutions,

Right Answer:
Some popular frontend frameworks and libraries are:

1. React
2. Angular
3. Vue.js
4. Svelte
5. Bootstrap
6. jQuery
7. Ember.js
8. Backbone.js

Web Development

Ques:- What is the DOM and how do you manipulate it

Asked In :- DREAMORBIT SOFTECH PVT, Walkover Web Solutions, Ziffity Solutions, Hummingbird Web Solutions, Addweb solutions, Fortunesoft IT Innovations, LiteBreeze Infotech, Sun Technology Integrators, Recodem, Adnate IT Solutions,

Right Answer:
The DOM (Document Object Model) is a programming interface for web documents that represents the structure of a webpage as a tree of objects. You can manipulate the DOM using JavaScript by selecting elements (e.g., using `document.getElementById`, `document.querySelector`), modifying their properties (e.g., `element.innerHTML`, `element.style`), adding or removing elements (e.g., `element.appendChild`, `element.remove`), and responding to events (e.g., `element.addEventListener`).