Find Interview Questions for G&t group

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In quantity surveying, 'zero value' refers to items or work that are included in a project but do not have a cost associated with them, often because they are not expected to incur any expenses or are accounted for in other ways.

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PPC stands for Pay-Per-Click, which is an online advertising model where advertisers pay a fee each time their ad is clicked.

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Tags in website design are used to structure content, improve SEO, and enhance user experience by helping search engines understand the content and context of web pages.

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SEO (Search Engine Optimization) is the process of optimizing a website to improve its visibility in organic (non-paid) search engine results. SEM (Search Engine Marketing) involves promoting a website through paid advertising on search engines to increase its visibility.

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Search engine optimization (SEO) is the process of improving a website's visibility in search engine results pages to increase organic (non-paid) traffic. This involves optimizing content, structure, and technical aspects of the site to make it more appealing to search engines.

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Exact keyword research focuses on specific phrases that users type into search engines, targeting precise matches. Broad keyword research encompasses a wider range of related terms and variations, capturing a larger audience and different search intents.