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Ques:- What do you understand by SEO?
Right Answer:
SEO, or Search Engine Optimization, is the practice of improving a website's visibility on search engines like Google. It involves optimizing content, structure, and technical aspects of a site to increase organic (non-paid) traffic and rank higher in search results.
Ques:- Whats is SEO and SEM ?
Right Answer:
SEO (Search Engine Optimization) is the process of optimizing a website to improve its visibility in organic (non-paid) search engine results. SEM (Search Engine Marketing) involves promoting a website through paid advertising on search engines to increase its visibility.
Ques:- How do SEOs use competitive intelligence services like Hitwise in their projects?
Right Answer:

SEOs use tools like Hitwise to analyze competitors’ website traffic, popular keywords, audience demographics, and referral sources. This data helps them identify market trends, discover content gaps, and refine keyword strategies. By understanding where competitors get their traffic and how users behave, SEOs can tailor their own campaigns to attract similar or untapped audiences, improving rankings and conversions.

Ques:- Why we use Google Webmaster tool ?
Right Answer:
We use Google Webmaster Tools (now called Google Search Console) to monitor and maintain a website's presence in Google search results, check for indexing issues, analyze search traffic, and receive alerts about potential problems.
Ques:- What is an extension table and how is it related to base table?
Right Answer:
An extension table is a table that adds additional fields or attributes to a base table in a database. It is related to the base table through a foreign key, typically referencing the primary key of the base table, allowing for a one-to-one or one-to-many relationship.
Ques:- What is the use of the indirect multivalue link and how do you configure it?
Right Answer:
An indirect multivalue link in Siebel is used to establish a relationship between two business components through an intermediary business component. It allows you to access related records that are not directly linked.

To configure it, follow these steps:
1. Create a new link in the business component where you want to establish the indirect relationship.
2. Set the link type to "Multivalue" and specify the intermediary business component.
3. Define the join conditions that relate the primary business component to the intermediary and then to the target business component.
4. Ensure the necessary fields are included in the applet to display the related records.

This setup enables users to view and interact with related data across multiple layers.
Ques:- How was ur progress measured? How were u rated
Right Answer:
My progress was measured through key performance indicators (KPIs) related to project delivery, client satisfaction, and system adoption rates. I was rated based on my ability to meet these targets, the quality of my work, and feedback from clients and team members.
Ques:- What is difference between s_opty_x and s_opty_xm tables.
Right Answer:
The `s_opty_x` table contains the main opportunity data, while the `s_opty_xm` table contains the extended metadata for opportunities, such as additional attributes and translations.
Ques:- There N stations on a railroad. After adding X stations on the rail route 46 additional tickets have to be printed. Find N and X
Right Answer:
N = 10, X = 4
Comments
Rishabh Gupta Mar 9, 2022

Each PAIR of stations means a PAIR of tickets (A to B and B to A)

2(old stations)(new stations) + 2(new stations)(new stations - 1) = 46

(N * X) + (X * (X - 1)) = 23

factoring ___ X (N + X - 1) = 23

23 is a prime number with only two factors, 1 and 23

so N = 23 and X = 1

Ques:- What is the work of sales people?
Right Answer:
Salespeople are responsible for selling products or services, building relationships with customers, understanding their needs, providing solutions, and achieving sales targets.
Ques:- How do you optimize product pages for better conversions
Right Answer:
To optimize product pages for better conversions, focus on the following key elements:

1. **High-Quality Images**: Use clear, high-resolution images from multiple angles.
2. **Compelling Product Descriptions**: Write concise, engaging descriptions that highlight benefits and features.
3. **Customer Reviews and Ratings**: Display authentic reviews to build trust and credibility.
4. **Clear Call-to-Action (CTA)**: Use prominent and persuasive CTAs like "Add to Cart" or "Buy Now."
5. **Mobile Optimization**: Ensure the page is responsive and easy to navigate on mobile devices.
6. **Fast Loading Speed**: Optimize images and scripts to reduce loading time.
7. **Price Visibility**: Clearly display the price, including any discounts or promotions.
8. **Stock Availability**: Indicate if the product is in stock or has limited availability.
9. **Trust Signals**: Include security badges, return policies, and shipping information.
10. **A/B
Ques:- How do you introduce a cross-sell without sounding too pushy?
Right Answer:

To introduce a cross-sell without sounding pushy, listen to the customer's needs and preferences first. Then, suggest the additional product as a helpful solution that complements their current choice, framing it as a benefit rather than a hard sell. Use phrases like, "Many customers find this product helpful alongside what you're choosing."

Ques:- How do you manage logistics and shipping in e commerce
Right Answer:
To manage logistics and shipping in e-commerce, I would:

1. Choose reliable shipping partners and negotiate rates.
2. Implement an inventory management system to track stock levels.
3. Use a centralized order management system to streamline order processing.
4. Offer multiple shipping options to customers.
5. Monitor shipping performance and customer feedback to optimize the process.
6. Ensure clear communication with customers regarding shipping times and tracking.
Ques:- Can you give an example of a successful cross-sell you’ve done in the past?
Right Answer:

In my previous role at a software company, I successfully cross-sold our project management tool to existing clients who were using our time-tracking software. By demonstrating how the two products could integrate seamlessly to improve their workflow, I was able to increase their overall productivity and generate an additional 30% in revenue from those accounts.

Ques:- How do you educate the customer about the value of a complementary product?
Right Answer:

To educate the customer about the value of a complementary product, I would first listen to their needs and preferences, then highlight how the complementary product enhances their current purchase, demonstrating its benefits through examples or testimonials. I would also provide clear information on how it can solve a problem or improve their experience, ensuring to address any questions or concerns they may have.

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